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About Us

MEET DR. BOYD

Dr. Ameela Boyd  

is a visionary and pioneer in Transformational Styling, dedicated to helping individuals heal, discover their true identity, and confidently walk in their purpose. She is a mother, entrepreneur, author, and empowerment speaker with a passion for blending faith, fashion, and healing to create meaningful change.


Dr. Boyd works with her clients from a holistic perspective, focusing on aligning their spiritual, physical, and emotional well-being. She believes that true transformation occurs when an individual’s outward appearance authentically reflects their inner identity and purpose. 


Through personalized styling, intentional wardrobe curation, and self-discovery, she empowers her clients to embrace their God-given beauty, confidence, and worth.


Dr. Boyd’s extensive expertise includes an Associate of Science in Social Psychology, a Bachelor of Arts in Fashion Design and Marketing, a Master of Science in Organizational Leadership, and a Doctorate in Instructional Management and Leadership. She is also the producer of the documentary "Surviving Him" and an accomplished author, inspiring others to embrace their divine worth and step boldly into their purpose.


Through Transformational Styling, Dr. Boyd teaches that fashion is not just about what you wear—it is about using style as a tool for healing, empowerment, and personal alignment. With faith as her foundation and a passion for helping others heal, Dr. Boyd continues to uplift and empower, creating a legacy of transformation and hope.

 Illumine by Ameela is more than a styling brand—it is a movement dedicated to elevating women’s confidence, identity, and self-expression from the inside out. We believe that true beauty is not just about what you wear, but how you show up in the world—boldly, authentically, and unapologetically aligned with your highest self. 


 Authenticity – We help women express who they truly are, not just who the world expects them to be.
✨ Transformation – Our styling goes beyond clothing—it’s about evolving into the best version of yourself.
✨ Confidence – When you feel aligned inside, it radiates outward. We empower women to shine boldly.
✨ Faith & Purpose – Our approach is deeply rooted in spiritual and personal alignment, styling women in a way that honors their divine essence. 


 We style women who are:

  • Stepping into a new season of life and seeking a renewed sense of self
  • Leaders, creatives, and faith-driven women who desire to embody their purpose
  • On a journey of self-discovery, healing, and empowerment
  • Looking for a style that reflects their inner radiance, boldness, and elegance


Many women feel disconnected from their true essence, struggling with self-expression, confidence, and alignment between who they are and how they present themselves to the world. They often dress based on trends, external validation, or societal expectations rather than embracing their authentic identity and who they are becoming. This disconnect can leave them feeling invisible, uncertain, or unfulfilled. 


They desire to show up powerfully but don’t know how to translate their inner growth into outward expression.

  • Their wardrobe doesn’t reflect their faith, purpose, or personal evolution.
  • They feel pressure to fit into mainstream beauty standards rather than defining beauty on their own terms.
  • Confidence isn’t just about looking good—it’s about feeling seen, aligned, and worthy.

🔹 Our Solution:

 You help women style from the inside out, bridging the gap between faith, self-worth, and fashion so they can step into their full power with grace, confidence, and authenticity. 


  Unlike traditional stylists who focus solely on fleeting trends, we craft a holistic styling experience that harmonizes spirit, confidence, and wardrobe—ensuring that personal style becomes a true reflection of inner strength and transformation. Through exclusive one-on-one styling sessions, empowerment coaching, and bespoke wardrobe transformations, we curate an aesthetic that exudes elegance, authenticity, and purpose, allowing each woman to step into her divine presence with confidence and grace. 


Transformational styling is a holistic approach to personal presentation that goes beyond simply choosing clothing—it connects an individual’s inner self with their outward appearance. This process is rooted in addressing the spiritual, physical, and emotional aspects of a person’s identity, helping them express their authentic self, heal from past wounds, and show up confidently in every area of life.

This type of styling recognizes that how we dress reflects not just our taste or trends but also our emotions, beliefs, and experiences. It empowers individuals to align their appearance with their values, purpose, and divine worth.


Spiritual Perspective:

  • What It Means: This focuses on aligning your outward appearance with your inner faith and divine worth. It’s about reflecting the truth of who God created you to be in how you present yourself to the world.
  • Impact on Clients: You’ll learn to view yourself through God’s eyes, embracing your identity and worth. This allows you to dress intentionally and confidently, no matter your circumstances.

Physical Perspective:

  • What It Means: This involves understanding your unique body shape, features, and skin tone, and learning how to dress in ways that enhance your natural beauty.
  • Impact on Clients: You’ll gain tools to celebrate and embrace your body, understanding what works for you and why. You’ll feel comfortable and radiant in any setting, equipped with a wardrobe that reflects your best self.

Emotional Perspective:

  • What It Means: Emotions often influence how we dress. This perspective addresses how unresolved trauma, insecurities, or life events may affect your self-image and clothing choices.
  • Impact on Clients: You’ll discover how to heal emotionally through styling, letting go of pieces that no longer serve you and replacing them with ones that empower and uplift.


  • Self-Discovery:
    Reflect on your personal, emotional, and spiritual journey to uncover how these elements influence your current style and presentation.
  • Healing Through Style:
    Let go of clothing that doesn’t align with who you truly are, and replace it with pieces that reflect your worth, values, and goals.
  • Building Confidence:
    Create a wardrobe that enhances your unique beauty through personalized color palettes, body-positive strategies, and affirmations.
  • Alignment and Empowerment:
    Align your spiritual, physical, and emotional self, creating a cohesive and authentic presentation that reflects your inner strength and beauty.


 Transformational styling helps you move from dressing based on emotions or circumstances to dressing in alignment with your true identity. It empowers you to:

  • Show Up Authentically: Present yourself confidently in any space, knowing your outward appearance reflects the best version of yourself.
  • Heal Through Style: Use intentional styling as a tool to process emotions, release insecurities, and embrace your true worth.
  • Celebrate Your Unique Beauty: Learn to dress in ways that honor your body, skin tone, and personal style.
  • Step into God’s Vision for You: Recognize that you are valuable, beautiful, and full of purpose, no matter what life throws your way.

Transformational styling is not just about what you wear—it’s about who you are becoming. It equips you to walk confidently, heal holistically, and reflect the divine beauty and strength within you.


Welcome to Holistic Transformational Styling's Story

My Inspiration

My Inspiration

My Inspiration

 Illumine by Ameela was born from my lived experiences and the belief that style is more than clothing. It is a reflection of identity, faith, and evolution. Inspired by the woman stepping into her next level, we curate a styling experience that empowers her to embody confidence, purpose, and divine presence in every space she enters." 


Mission

My Inspiration

My Inspiration

 To empower individuals to embrace their God-given identity and align their spiritual, physical, and emotional well-being through holistic transformational styling. By using fashion as a tool for healing, self-discovery, and confidence, we help people show up authentically and boldly in every area of life. This is our why!

Our Vision

My Inspiration

Our Vision

 To create a world where individuals recognize their divine worth, heal from past traumas, and confidently step into their purpose. Through transformational styling, we envision a community of empowered individuals who reflect beauty, strength, and authenticity, inspiring others to do the same .

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